We hope that all of you are safe and well and continue to be so during this global pandemic.
As with many other businesses, our established routines for purchasing and selling have been impacted significantly this year. Earlier, we sold our unique jewelry and shawls primarily through trade shows, home boutiques and selective jewelry stores. This year, we have not been able to use any of these avenues.
We have since taken the opportunity to assess and modify our business approach, with the encouragement of Shri Namboodriji, our wise guide and advisor. We began by participating in an online charity auction in August to benefit Brighter Beginnings, one of our designated charities, and we are pleased to report it was very well received.
We are now excited to announce the launch of our online store. We invite you to browse its offerings at the Aum Sacred Art Store. The initial selection features several distinctive pieces of our signature healing jewelry, and shawls from our collection of original designs by Vaidyaji Priyanka.
As always, a portion of all sales supports the health and education of women and girls.
Jody Parsons and Richard Wong, Owners